B2B SIG EVENT CX 2016: AMAZE ME
From January 19, 2016 7:30 am until January 19, 2016 10:00 am
Posted by AMA Houston
C X 2016: AMAZE ME
Client experience (CX) is central to most marketing decisions, because we want customers to be happy, and we want them to say yes. And that’s no problem, provided we deliver an amazing client experience, every channel, every platform, every client, every time. With endless combinations of personas, preferences and perspectives, how can a professional marketer consistently deliver a happy-inducing, yes-inspiring client experience? This event will help sharpen the focus of B2B marketers, revealing overlooked opportunities to amaze.
- Client experience is a competence, not a function. Find out what it means to treat client experience as a competence. After all, client experience, directly or indirectly, belongs in every job description.
- Which should you obsess about: client needs or product features? The right answer can mean the difference between a satisfied client and an amazed client.
- Ideas to go. Gain a new, unique, inspirational narrative with insights you can immediately use to supplement, replace or reinvigorate current CX tactics.
Date & Time:
Tuesday, January 19, 2016
7:30-8:15 Special Business Networking Breakfast
8:15-8:30 Welcome Jason Arcemont, Experiential & Marketing Maverick
8:30-9:45 Q&A and Raffle
10:00 Program ends
Harold’s in the Heights – Upstairs Terrace
350 W. 19th St. Houston, TX 77008
Raffle: Autographed copies of The Brand Map™, Jason Arcemont’s latest book.
About Jason Arcemont: From running over 30 marathons in 30 days across the State of Texas, to starting multiple Inc. 500 companies over the past decade, Jason Arcemont has the formula for creating meaningful success through action-oriented living, in and out of the office. He believes in order to provide a meaningful client experience, we must live meaningful lives. This approach is part personal inspiration and part planning, a lesson imparted on audiences through the step by step proprietary methodology that has taken Jason’s companies and clients to the top: The Brand Map™. Jason has not only used The Brand Map™ to inform how BrightBox, his Inc. 500 Brand Marketing firm, looks and sounds, he has used it time and again to position other businesses and reveal the meaningful ways they impact the lives of their customers in bringing them an amazing Client Experience.