Marketing Specialist [JRP-11244]

Posted On: Nov 23, 2024
Company: Houston Methodist

Houston Methodist is one of the nation’s leading health systems and academic medical centers. Houston Methodist consists of eight hospitals: Houston Methodist Hospital, its flagship academic hospital in the heart of the Texas Medical Center, and seven community hospitals throughout the greater Houston area. Houston Methodist also includes an academic institute, a comprehensive residency program, a global business division, numerous physician practices and several free-standing emergency rooms and outpatient facilities. Overall, Houston Methodist employs more than 27,000 employees and is supported by a wide variety of business functions that operate at the system level to help enable clinical departments to provide high quality patient care.

We are currently seeking to hire a Marketing Specialist. In this role, you will be responsible for partnering with and supporting marketing management in driving preference and volume for assigned programs/service lines and maximizing the impact of assigned sponsorships. Your client-facing role will foster positive relationships with hospital stakeholders, physicians and vendors as assigned and contribute to the development, implementation, measurement, and optimization of marketing/sponsorship plans. The selected candidate will contribute to developing effective business cases with management, digital, web, market research and other cross functional teams to drive positive change in partnership with hospital operations.

RESPONSIBILITIES:

  • Foster and maintain positive relationships with clients, marketing stakeholders, sponsored organizations, and vendors
  • Demonstrate leadership in meetings and actively participate and provide meaningful contributions that drive decision-making
  • Clearly identify next step after meetings
  • Contribute to the education of stakeholders related to strategic marketing initiatives that support the organization
  • Promote a positive work environment and contribute to a dynamic team focused work environment that actively help one another to achieve optimal department and organizational goals
  • Contribute to development of plans, campaigns, creative kickoffs, and event strategy
  • Implement and measure defined key performance indicators (KPI) performance and forms insights under guidance of manager
  • Effectively manage projects with vendors, creative teams with clear communication, timely delivery of assets
  • Fulfill sponsorship elements to deliver against brand objectives and drive results
  • Collaborate with writers, designers to develop content for web, collateral, blog and newsletter articles, advertising and press releases as assigned
  • Provide input to clients in an advisory capacity in order to help them make sound business decisions by identifying needs, making assessments, and problem-solving issues at hand
  • Contribute to strategy and performance assessments for programs and service lines, sponsorships, and events under guidance of manager
  • Contribute to the development of effective business cases by gathering and analyzing data and identifying support under guidance of manager
  • Contribute to the optimization of the Houston Methodist experience for consumers by identifying opportunities for excellence
  • Contribute to the development of clear and concise communications, reports, and presentations with compelling data for leadership
  • Develop and reviews marketing collateral and advertising to ensure messaging and photography align with guidelines
  • Submit invoices on time and track and adhere to budgets for assigned projects
  • Contribute to optimizing strategy and initiatives by identifying gaps and opportunities in partnership with manager
  • Proactively problem solve under the guidance of manager
  • Grow and enhance marketing knowledge and abilities (ensure own career discussions occur with appropriate management)

REQUIREMENTS:

  • Bachelor’s degree in Business, Marketing, Communications, or related field
  • Four years of experience related to Marketing and Communications
  • Ability to effectively communicate with patients, physicians, family members and co-workers in a manner consistent with a customer service focus and application of positive language principles
  • Able to work under pressure and balance many competing priorities and deadlines
  • Positive and supportive attitude and demeanor
  • Ability to multi-task and work in an organized manner
  • Able to uphold confidential and sensitive information
  • Proficient in spreadsheet, word-processing and presentation software
  • Sound judgment and decision-making ability, with strong critical thinking skills; understand when to escalate issues
  • Ability to receive constructive feedback and demonstrate performance improvement including receiving, seeking out and acting on performance feedback
  • Open to ideas offered by others; works collaboratively and contributes to dialogue
  • Demonstrative initiative in managing projects and communication with stakeholders
  • Effective written communication and presentation skills
  • Ability to engage with the public/consumers in a positive manner and in alignment with Houston Methodist standards

Equal employment opportunity is a sound and just concept to which Houston Methodist is firmly bound. Houston Methodist will not engage in discrimination against or harassment of any person employed or seeking employment with Houston Methodist on the basis of race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, status as a protected veteran or other characteristics protected by law. VEVRAA Federal Contractor – priority referral Protected Veterans requested.

Posted On

Nov 23, 2024

Employer

Houston Methodist