The mission of The University of Texas MD Anderson Cancer Center is to eliminate cancer in Texas, the nation, and the world through outstanding programs that integrate patient care, research, and prevention, and through education for undergraduate and graduate students, trainees, professionals, employees, and the public.
We are currently seeking to hire a Program Director of Philanthropic Communications. In this role, you will define, manage, and implement MD Anderson’s digital communications strategy in support of its philanthropic campaign(s). Oversight includes development and management of interactive Campaign microsite and supporting content. The ideal candidate will possess a strong background in developing and executing comprehensive editorial strategies that align with organizational goals. You will have hands-on experience with content management systems (CMS), ensuring efficient creation, organization, and publication of content, as well as being adept at working with executive leadership and senior management. Additionally, you will bring a wealth of experience in communications tailored to fundraising initiatives.
RESPONSIBILITIES:
- Manage MD Anderson’s digital communications strategy and programs in support of philanthropic campaign(s)
- Lead the effort to define, develop and implement an interactive fundraising campaign microsite
- Develop and manage content to support the Campaign microsite, as well as for distribution via mobile applications, MDAnderson.org, web applications, social media, mass marketing emails and the institution’s Annual Report
- Proactively track down communications in support of MD Anderson’s fundraising strategy and goals
- Demonstrate proficiency in digital communications best practices, including Search Engine Optimization and accessibility
- Consistently track and analyze success of programs, projects, initiatives, and provide regular status reports
- Identify as well as solve potential problems
- Write and edit fundraising-focused content for distribution via MD Anderson digital platforms
- Review and edit all digital campaigns and content supporting MD Anderson fundraising, including mass emails targeted to donor subscribers
- Ensure clear, consistent writing and editing in all work products
- Ensure alignment with MD Anderson voice and tone as well as brand standards
- Command of Associated Press and MD Anderson style
- Act as a consultant to MD Anderson Institutional Affairs and Philanthropy employees regarding digital communications best practices in support of fundraising goals
- Develop and maintain relationships with client group(s) to better understand roles and processes
- Routinely attend meetings with client leadership, attend key customer meetings and available for consultation, as needed
- Direct work of senior communications specialist as well as external service providers and contracted personnel
- Other duties as assigned
REQUIREMENTS:
- Bachelor’s degree in in English, Journalism, Public Relations, Communications, or related field (Master’s Degree is [preferred)
- Seven years of experience in public relations, communications, writing/editing or related field and three years of lead/project management/supervisory/management experience (with preferred degree, five years of required experience)
- Able to pass pre-employment skills test as required and administered by Human Resources
It is the policy of The University of Texas MD Anderson Cancer Center to provide equal employment opportunity without regard to race, color, religion, age, national origin, sex, gender, sexual orientation, gender identity/expression, disability, protected veteran status, genetic information, or any other basis protected by institutional policy or by federal, state, or local laws unless such distinction is required by law.