Each year, the American Marketing Association recognizes outstanding achievements of its chapters with the Chapter Excellence Awards. AMA Houston chapter is honored to announce that we have been named Gold Chapter of the year, the Chapter Excellence Awards highest honor.
The Chapter Excellence Awards (CEA) program was established in 1974 to recognize and reward AMA professional chapters’ outstanding achievements in leadership, membership, programming, finance, and communications. Each summer, every chapter has the opportunity to submit a CEA entry, which serves as a critical historical record of chapter operations for the prior year that empowers future local leaders to build on past successes.
Houston also received the Platinum Continuing Excellence award for earning CEA recognition five or more years in a row. Platinum chapters continue to build on a legacy of achievement by delivering exceptional, innovative experiences to their local marketing community year after year.
Some 2016-2017 Chapter Highlights
- With 1,205 members, AMA Houston is the largest chapter in the nation.
- We hosted 38 events with 4,936 in attendance.
- We launched the Penny Todd Scholarship in honor and memory of one of the greatest AMA Houston leaders. AMA Houston awarded $9,000 in scholarships in 2016-2017.
- We awarded over $11,000 in grants to local non-profits for their marketing.
- Introduced the new AMA Academy which offers members hand-on interactive training on topics derived from “The 7 Big Problems in Marketing”.
The CEA is not about a President or even a board. It’s about the overall performance of a chapter. It’s about consistent, sustainable success. It’s about excellence in chapter management. Thank you to our volunteers, board members, sponsors and the greater Houston community for helping our chapter achieve this excellence.