February Academy: SEO Content that Works

Name: February Academy: SEO Content that Works
Start: 2023-02-16T11:30:00+06:00
End: 2023-02-16T13:00:00+06:00

No Matter What SEO Content that Works – No Matter What In the ever changing world of search engines, keeping up with algorithm updates and new SEO ranking factors can […]

February Academy: SEO Content that Works

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February Academy: SEO Content that Works

Date
Feb 16, 2023Time
11:30 am - 1:00 pm

No Matter What SEO Content that Works – No Matter What

In the ever changing world of search engines, keeping up with algorithm updates and new SEO ranking factors can be a daunting task. While the search landscape can vary overtime, your SEO content strategy does not have to. Join us for our next academy where we will dive into how to create evergreen content that Search Engines will reward when it comes to ranking well. This academy will include:

A walk through of Google’s most recent changes, including algorithm updates and search landscape features
Tips for how to compete with AI generated content
Data platforms and tools that help identify new content ideas based on search volume
How to balance writing for search engines and human audiences
B2B Content best practices
How to create a bi-lingual content strategy that will perform well organically

Speakers:

Jordan Sen: Director of SEO at TopSpot

Jordan began her career in SEO in 2013, after graduating with a degree in Advertising with an emphasis in digital media and business from The University of Texas at Austin.

Flash forward to today, Jordan holds the Director of SEO title at TopSpot Internet Marketing, one of the largest Digital Marketing firm in Houston. This position came after holding several positions across the company including Enterprise Brand Manager and Senior SEO.

Some of her specialties include technical SEO, on-page SEO, schema markup and site speed updates. She is experienced in NGINX, Windows, and Apache servers, when it comes to implementing back end technical elements.

Jordan has completed SEO setup for over 50 websites in her career and managed over 100 SEO programs during her tenure. She currently manages over 30 SEOs, including senior SEOs and Technical SEOs.

Connect with me on LinkedIn

laurenjefferson