Marketing and Communications Specialist [JRP-09012]

Posted On: Aug 29, 2024
Company: South Texas College of Law Houston

South Texas College of Law (STCL) Houston is a private, independent institution offering an ABA-accredited J.D. degree through both full-time and part-time schedules. Founded in 1923, we are Houston’s first law school and we’re located in the vibrant downtown of the nation’s fourth largest city, and we attract diverse students from across the country. STCL Houston provides students an exceptional legal education that ensures graduates are ready to lead, ready to win, and ready to practice law.

We are currently seeking to hire a Marketing and Communications Specialist. In this role, you will serve as a high-energy communications generalist who handles media relations, writes in a variety of styles, assists with social media and advertising, posts to the website, and covers campus events, among other duties. You will be a strong writer who can meet daily deadlines, organized and able to juggle a variety of projects effectively, flexible and collaborative, comfortable as a self-starter and a team member, technically skilled, and a savvy online researcher. In addition, you will have a solid understanding of social media content development/creation and news and/or PR writing styles (including AP Style) and basic photography and videography skills.

RESPONSIBILITIES:

  • Serve as a high-energy communications generalist (writing, social media, photography, basic videography)
  • Assist with social media content/posting and website updates/posts, in coordination with Mkt/Digital leader
  • Write stories for InRe magazine and help PR/Comms leader with production management
  • Respond to media requests
  • Write and distribute press releases, and pitch stories
  • Work to maximize PR value of activities involving STCL Houston people (send emergency closures, late starts to local media)
  • Coordinate with Mkt/Digital leader to schedule/place/track advertising
  • Handle daily deadline-driven writing (news, features, releases, social, web)
  • Handle basic video editing, basic design (e.g., in Canva), primarily for social media
  • Coordinate project elements on selected publications/ events, in coordination with MarCom colleagues (for example, scheduling photography, setting up interviews)
  • Cover events to capture stories, photos for quick-turnaround usage
  • Create PowerPoint presentations, in coordination with AVP (for Town Halls, for example)
  • Update MarCom information on intranet (Stanley2.0) and on website
  • Regularly run/create reports that demonstrate results in media relations, social media; coordinates MarCom dashboard report, with AVP
  • Utilize brand standards in daily work

REQUIREMENTS:

  • Able to execute critical thinking skills, excellent oral and written skills, and sound decision-making skills
  • Able to conduct effective information-gathering interviews/meetings in person, by phone, by email, or through online tools
  • Possess a professional image and a positive attitude
  • Able to prioritize work in a fast-paced environment and meet deadlines
  • Computer literate with proficiency in MS Office applications (Word and PowerPoint essential; Excel helpful)
  • Ability to utilize Canva and know or be quick to learn tools for social media management, email marketing, web content management (WordPress), and basic videography and photography editing
  • Experience with Adobe Creative Suite a plus
  • Able to manage details and deadlines for quick-turn projects and projects that stretch over months
  • Able to communicate clearly and professionally with people at all levels of the organization
  • Comfortable taking direction on specific tasks from/collaborating closely with project leaders within the Marketing and Communications team
  • Bachelor’s in marketing, English, journalism, public relations, or related field, and 3-5 years relevant experience
  • Ale to work the general business schedule of the law school (M-F, 9 a.m. to 5:30 p.m.) plus occasional evenings and weekends as necessary

 

Posted On

Aug 29, 2024

Employer

South Texas College of Law Houston